Zeebox integrates TV listings, social media and conversations around the programmes that you like to watch. Zeebox bills itself as the ‘new way to watch television’ and you can download it as an app to use whilst you have your feet-up in front of the TV.
I had the opportunity to talk to Duncan Cleverley, Hastings District Media Relations Officer, who is one of the contributors of the Hastings Police Twitter account to find out how he’s found using the channel of communication and the role of social media within the law.
Emily: It’s great to see that Hastings Police have recently got involved in using Twitter, what was the reasoning behind this?
Duncan: Hastings Police along with many Districts in Sussex Police have recently started to get involved in social media. A big part of effective Police work is being engaged with the public, listening to them and working with them. Social media connects us with more people and gives us an opportunity to engage with them in a way we couldn’t before.
Whilst trying to get to grips with the early morning at work I decided to tweet ‘I am very, very tired today…’ Shortly afterwards I received a tweet from a company named BioTherm asking if a free sample would help. Well, the answer was obviously yes…The next day, as promised, the goodies arrived on my desk. Not those teeny samples either, two decent sized pots of face cream to improve my tired skin! Having never heard of the company or product before, instantly I decided to tell everyone around me, tweet about it and start googling their product and company.
My colleague showed me this story yesterday; it is a brilliant example of how social media can amplify conversation, in this case, chinese whispers.
If you’re a Twitter user, you have probably seen promoted tweets appearing, but what are they?
You can use Twitter to share business information, gather data research and insights and build relationships with your customers and prospects. Most of the time, there is already a conversation happening on Twitter about your company, product or service. Continue reading